Indie Beauty Expo is the largest gathering of independent brands in the world, and IBE New York is the single, greatest event of the year for entrepreneurs, innovators and solution providers to meet and do business.

Introduction

WHAT IS UPLINK LIVE?
  • Uplink Live is a dedicated trade event taking place within a wing of IBE New York. Uplink Live provides emerging brands with access to innovative solution providers who specialize in supporting independent brands.
WHAT SETS UPLINK LIVE APART FROM OTHER SUPPLY-SIDE SHOWS?
  • All Uplink exhibitors want to work with emerging brands. They understand the realities of operating a small business and have tailored their offering to better address your needs.
  • Uplink Live is produced by the Indie Beauty Media Group, the authority in independent beauty and an organization with a proven track record of bringing a variety of innovative solutions to support the growth of independent brands and
    the success of beauty entrepreneurs.
WHAT IS THE FLOORPLAN FOR UPLINK LIVE?
  • Uplink Live is a wing within IBE New York.
HOW IS UPLINK LIVE DIFFERENT FROM UPLINK BY BEAUTY INDEPENDENT?
  • Uplink Live is a two-day trade event.
  • Uplink by Beauty Independent is a digital platform with a directory of more than 600+ solution providers in six searchable categories; it is accessible through a subscription to Beauty Independent.
WHAT IS AN “UPLINK VERIFIED VENDOR”?
  • An Uplink Verified Vendor is a solution provider who has submitted documentation validating their business.
  • Verified Vendors have produced a full company profile, three relevant business references with the indie beauty universe, and sample deliverables for review and validation by Beauty Independent.
DO YOU HAVE TO BE AN UPLINK VERIFIED VENDOR FIRST IN ORDER TO SIGN ON AS EXHIBITOR?
  • No. Companies that wish to become part of the Verified Vendor (and receive the benefit of Verified Vendor exhibition pricing) can participate in the review process after purchasing exhibition space.

Exhibiting/Exhibitors

CAN SOLUTION PROVIDERS WHO ARE NOT EXHIBITING AT UPLINK LIVE PARTICIPATE IN ITS PROMOTIONAL OPPORTUNITIES?
  • No. Speaker opportunities and various paid outreach to brands and attendees are only available to Uplink Live exhibitors.
CAN EXHIBITORS DISTRIBUTE PRODUCT SAMPLES AT THEIR EXHIBITION SPACE?
  • Yes, they may distribute samples; it just has to be their brand’s product.
WILL EXHIBITORS DO BUSINESS AT IBE?
  • YES! That’s the whole point of the show.
WILL UPLINK LIVE EXHIBITORS LAUNCH A NEW PRODUCT/SERVICE AT IBE?
  • YES! Uplink Live is the perfect event for you to introduce a new product or service at IBE. Attendees and brands are always looking for innovative solutions.

Attending

WHO CAN ATTEND UPLINK LIVE?
  • Brand founders and their teams exhibiting at IBE can walk the floor of Uplink Live free of charge.
  • Special rates are available here (LINK TK) for past IBE exhibitors who wish to attend Uplink Live and IBE. (One ticket provides access to both shows).
  • Non-exhibiting brand founders, their teams and beauty and trade professionals must purchase tickets for access to both days.
  • Buyers and Press who are pre-approved can attend both days of Uplink Live and IBE free of charge. Please submit an application on our Attend Page.
CAN UPLINK LIVE EXHIBITORS ATTEND IBE?
  • Yes! IBE and Uplink Live are two segments of one major event. Exhibitor passes will be provided on the day of set up and on the day of show.
  • Passes will only be provided to Exhibitor representatives who have pre-registered for passes.
  • Exhibitor passes must be worn at all times.
I AM A WHOLESALER OR DISTRIBUTOR, CAN I ATTEND IBE AND UPLINK LIVE AS A BUYER?
  • Unfortunately no. We define Buyers as retailers that stock a multi-brand inventory of beauty products and who are ready to place wholesale orders with our exhibitors.
  • We love to see wholesalers and distributors at our show, and they can purchase tickets to attend.
CAN UPLINK LIVE TICKET HOLDERS ATTEND IBE?
  • One ticket/two shows: Your pass to Uplink live allows you access to IBE.
  • Ticket holders for IBE also have access to Uplink Live.
WHEN IS THE BEST TIME TO REGISTER OR GET TICKETS?
  • If you buy your tickets in the first month after they go on sale, you can take advantage of “Early Bird” pricing.
  • By registering and buying your tickets before the show, you can speed up your check-in process during the show
ARE CHILDREN/INFANTS ALLOWED TO ATTEND?
  • No. Indie Beauty Media Group supports parents and understands the limitations in scheduling child care.
  • However, our events are not safe nor suitable for children. This includes babies carried in strollers and carriers.
DO I NEED TO BRING ID TO THE EVENT?
  • Yes.
WHERE CAN I FIND PARKING??
  • The most convenient parking near the event can be located using bestparking.com.